Our promotions

Activating promotions, together with trade partners, enables us to engage with our consumers, and to share the fun and enjoyment offered by our increasingly broad range of products and brands.

The promotions provide a great opportunity for consumers to participate in a variety of activities, including sporting and cultural events, competitions and prize draws, as part of their experience when enjoying their favourite beverages.

Over the years Coca-Cola HBC Ireland and Northern Ireland has activated hugely popular promotions such as the Coca-Cola and iTunes free music download promotion, the Powerade Never Give Up challenge and the Deep RiverRock Festival promotion.

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